AI Insights · Timothy · July 2021
Top 5 Free to Play Games in Ghana: Q2 2021 Performance
Explore the performance of the top 5 free-to-play games in Ghana during Q2 2021, with insights on downloads, revenue, and active users.
The second quarter of 2021 saw significant activity in the free-to-play gaming market in Ghana. Here’s a breakdown of the performance of the top 5 games, based on data from Sensor Tower.
Candy Crush Saga from King experienced a notable variation in its weekly downloads, peaking at approximately 21.9K in mid-April before stabilizing around 6.5K towards the end of June. The game's weekly revenue fluctuated, reaching a high of around $3.6K in early April and then tapering off to about $2.5K by the end of Q2. Weekly active users saw an initial rise to 284K in mid-April, before settling around 240K in late June.
Coin Master by Moon Active showed a steady increase in weekly downloads, starting at 433 and rising to nearly 2.9K by the end of June. Revenue trends were also positive, peaking at around $3.5K in the last week of June. Weekly active users grew from 7.3K at the start of the quarter to about 11.3K by the end.
Gardenscapes from Playrix had a more turbulent quarter. Weekly downloads dropped significantly from 4.6K at the end of March to around 962 by late June. Revenue also showed a declining trend, with highs of about $1.1K in early May dropping to approximately $870 by the end of June. Active users saw a decline from 28.4K at the start of Q2 to around 17.9K by late June.
Call of Duty®: Mobile from Activision Publishing, Inc. maintained relatively stable weekly download numbers, averaging around 1.4K throughout the quarter. Revenue showed some volatility, peaking at approximately $1.3K in mid-April and then dropping to around $955 by the end of June. The game’s active user base remained fairly constant, fluctuating between 17K and 19K.
PUBG MOBILE by Tencent Mobile International Limited saw consistent weekly downloads, with numbers ranging from 722 to 1.3K. Revenue remained relatively steady, with weekly earnings hovering around $600 to $1.5K. Active users showed a positive trend, increasing from 34.5K at the start of Q2 to approximately 40.2K by the end.
For more detailed insights and data, visit Sensor Tower.